百度联盟

Baidu Union (百度联盟) is BAIdu's advertising network, a platform where publishers and APP developers can connect their traffic with advertisers in Baidu's ecosystem. It is a Monetization service rather than a Generative AI creation tool, so people typically encounter it when they want to earn revenue from web pages, apps, or other digital inventory rather than when they are producing images, vIDEo, or text. Because the product is aimed at the Chinese market, most of its documentation and on-boarding materials are presented in Chinese, and availability of specific features may vary by account type and region.

What it does

The platfORM ACTs as a Marketplace for ad traffic. Publishers register their sites or applications, place supported ad units, and receive a share of the advertising revenue generated by impressions and CLIcks. Advertisers, in turn, use the network to reach audiences across Baidu's partner pRoPErties. The core value is matching supply and demand for ad inventory, with reporting tools that help publishers track performance and payouts.

Key capabilities

• Traffic monetization: Connect websites or apps to Baidu's advertiser demand and earn revenue from displayed ads.
• Ad unit integration: Place code-based ad slots that fit different page layouts and screen sizes.
• Performance reporting: Review impressions, clicks, and estimated earnings through a publisher dashboard.
• Settlement and account management: Manage payment details and account settings within Baidu's partner system.
• Policy and compliance controls: Content and placement rules help keep inventory aligned with advertising Standards.

Who it is for

Baidu Union is intended for website owners, app developers, and content publishers who have audience traffic and want a structured way to monetize it. It can also be relevant to marketers and media buyers who want to extend campaigns into Baidu's partner network. It is less relevant for creators looking for AI writing, image, or Video Generation features, since its focus is advertising distribution and Revenue Sharing.

How to get started

Prospective publishers usually begin by creating a Baidu account, subMITting their site or app for review, and waiting for approval. After acceptance, they add the provided ad code to their pages, configure ad placements, and monitor results in the dashboard. requirements, review criteria, and supported formats may change over time, so checking the official onboarding guidance is adVisable before applying.

Pricing and access caveats

Joining the network is Generally free for publishers, with revenue shared according to the platform's terms; exact revenue-share rates, minimum payout thresholds, and eligibility rules may vary and should be confirmed directly. Access and settlement may depend on regional availability and local payment requirements, and some features could require identity or business verification. This overview is Informational and does not represent an official commitment on pricing or feature availability.