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Amazon Marketplace uses SageMaker AI for holistic content quality evaluation

Amazon Marketplace developed a multi-model fusion system on SageMaker AI to evaluate A+ Content quality holistically. The system renders full product pages as snapshots, uses a Vision-Language Model for semantic scoring, OCR for readability signals, and a CatBoost classifier to predict expert quality labels. SHAP explainability generates actionable recommendations, and the approach improved accuracy to 0.94 and F1 to 0.95 on a holdout set.

multi-model fusionecommerce content evaluationexplainable AI